11 Apr: Snapchat: precursor of augmented reality

The application represented by the little ghost announced in early April 2019 that  was launching a new Snapchat feature : an augmented reality gaming platform. Snapchat has made augmented reality a real asset in the development of the application from a user, advertising or commercial point of view. So what is the definition of Snapchat? Snapchat is a free social application created in 2011 that allows you to exchange messages, images, videos that self-destruct after opening the content (between 1 and an infinite time, defined by the sender). This social network also allows you to share a…

09 Apr: InPlace WebAR – Marketing tool

We have found that very few consumers prefer to download store-specific applications to their phones, which is why we at Charpstar produce 3D models and then combines them with Apple technology to build the workflow we call InPlace WebAR. Charpstar’s InPlace consists of integrating an augmented reality product preview into our customers’ websites. With the Augmented Reality technology, customers can preview your product in their own environment by showing the virtual product in scale 1.1. How is this possible? We produce 3D models based on the information available on your website,such as pictures on the product and…

08 Apr: Road to augmenting retail

Our founder and CEO Emil will give a speech at the Retail Experience Live on May 16, 2019 in Stockholm. Join us at booth G21 to understand how AR/ VR/ AI will disrupt an e-commerce business with no physical stores into showcasing virtual products in the customers home and augmenting the buying process. The consumer is always looking for new experiences, visions, this is what the “Road to augmenting retail” conference will deal with, and at Charpstar we believe in the development prospects offered by AR/ VR/ AI, particularly through the InPlace WebAR project, which offers Internet…

05 Apr: Zoom on Mathilde – Digital Growth Intern

Q: What is your role in the company ? A: As a Digital Growth Intern for the next 3 months, I am mainly in charge of managing the blog and pages on social networks. Q: Before Charpstar, what was your professional career like? A: I started with studies in accounting and finance, then I had internships and positions in the financial department and accounting firm. Then I reoriented myself towards digital marketing and it led me to Sweden. Q: According to you what are the best Charpstar asset ? A: The advantage of small teams like Charpstar…

04 Apr: Zoom on Glenn – Head of ML/AI

Q: What is your role in the company ? A: I implement Artificial Intelligence (AI) solutions for Charpstar clients! Q: Before Charpstar, what was your professional career like? A: Before Charpstar I was a particle physicist doing antineutrino research for U.S. intelligence agencies. I helped simulate and build the world’s smallest antineutrino detector, the miniTimeCube, and I published the world’s first ever antineutrino global map, AGM 2015, published in Nature. Q: According to you what are the best Charpstar asset ? A: Charpstar has a great cross-disciplinary team and a super energetic CEO, and the whole group…

03 Apr: Zoom on Arjun – Developer/Co-founder

Q: What is your role in the company ? A: I handle all major development related activities including creating demos which was a major focus during our initial launch, quality assurance of our products before we submit to clients and most technical support, acting as a middle man between the client  and the other members of our team. Q: Before Charpstar, what was your professional career like? A: I’ve gone from working as a Junior Programmer in a small business in Chennai, India to freelancing while also trying out various ideas launching my own websites and other…

02 Apr: Zoom on Emil – CEO/Founder

Here is an interview with Charpstar CEO, Emil Charpentier. You will learn more about his background and ambitions. Q: What is your role in the company ? A: My role is being everything from administration, economy to sales. But the official title is CEO but in a small company the title is more or less useless according to me. Q: Before Charpstar, what was your professional career like? A: I have been in very different fields. Started out as a youngster importing Champagne, later on ended up in media sales and then later selling employer branding in…

29 Mar: Charpstar presentation

Our aim is to make our clients able to develop new business strategies thanks to virtual reality, augmented reality and machine learning. Helping customers to project themselves, towards doing better and more efficient business. To reach this goal we accompany our clients from ideation to  creation of innovation.We believe Mixed reality is a real “empathy machine”, it will leave a memory behind in the spectators mind and give a different approach to how we face technology. At Charpstar we believe in the strength of improving customer experience with new realities. We want to find the best option…

28 Mar: Charpstar History

Charpstar was founded by Emil Charpentier and Arjun Sudhakaran in 2016. Although the two have completely different skill sets, they share a mutual interest in computer gaming, specifically World of Warcraft, a popular MMORPG(Massive multiplayer Online Role Playing Game) where they initially met. Having played numerous arena games(A form of team based Player vs Player event in World of Warcraft) over the course of several months, they ended up discovering a shared interest in Virtual and Augmented Reality and ideas that could futurize the world. This lead to the partnership and creation of the company that is…